To mark 20 years of COVER magazine being at the centre of the rug industry, our Autumn issue will be a special COLLECTORS' EDITION. The covetable printed issue of COVER 80 will be accompanied by a FREE digital edition, available on the websites of media...
Mechanised and artisan weaving techniques are uniquely united by Marieke van Heck
Located in Haarlem, Netherlands—a near neighbour to Amsterdam—Orange or Red Design Studio was founded by Marieke van Heck to merge ‘graphic, textile and product design’. The success of her mission statement is evident in Dashes—a 4-metre tapestry designed in response to the increasing popularity (and necessity) of multifunctional spaces.

Intended to enliven spaces by creating a dialogue between its surface and its surroundings, Dashes‘ striking optical effect is created by the colour gradient of the field where pattern stripes seem to melt into the field, and then grow more visible as the field colour becomes bolder. The success of the optical colours is enhanced by the weaving techniques. Industrial (mechanised) and artisan (hand) techniques are artfully combined in Dashes. The tapestry was made possible by Marieke’s collaboration with TextielLab in Tilburg.

Marieke explains the process to work with the internationally renowned facility. ‘You submit your idea to them and if they like it, they invite you to visit and discuss it with them.’ When that hurdle was cleared, Marieke’s next step was to work on-site with a dedicated TextielLab specialist. ‘You tell them what you want to achieve and they give you options or suggestions. Then there’s all kinds of small tests and samples followed by adjustments before the initial tapestry is woven on the loom.’

Dashes is a high-warp Gobelin woven on a mechanised Staubli Jacquard loom using contrasting fibres—’dull’ merino wool and ‘glossy’ mercerised cotton. Thanks to the nature of Jacquard weaving, both sides of Dashes can be displayed—an essential consideration as Dashes is intended to be used as a room divider, wall tapestry or draped from wall to floor. (A smaller knitted version of Dashes is designed as a furniture throw.)

Dashes‘ design allows it to flow in an L-shape vertically down a surface (or suspended in a central space) and horizontally across a few feet of the floor. The area of the tapestry that sits on the floor is augmented with tufting wool to make this area ‘thick and stiff’, while the upper portion of the tapestry is ‘soft and pliable’. The lower quadrant of Dashes also features alpaca and Bio-Fur—a humane ‘fur’ made from long fibres of wool and alpaca secured to a polyamide cord. After the tapestry is woven Marieke felts the Bio-Fur, alpaca and merino wool in this quadrant by gently rubbing with liquid soap and warm water until the fibres felt after which Marieke shears the loops to create a luxurious high pile.
The combination of design, technique, colours and fibres creates an unusual, mutable and functional design-art object. Dashes could easily rest on its laurels, but Marieke reveals she’s exploring rug manufacturers who can help her translate Dashes from tapestry to rug.

Advertisement
Advertisement
Advertisement
Recent Articles
Review: COVER Connect New York 2022
The second edition of COVER Connect New York drew to a close at lunchtime on Tuesday 13 September after an action packed two and a half days of business at the Metropolitan Pavilion in Manhattan. There was an incredibly positive atmosphere for the duration of the...
Deirdre Dyson
Artist rugs Heirloom quality Inspiring Design Library Golden Glints, All at Sea collection, Deirdre Dyson ‘During lockdown I was stuck on my boat for about three months. I had the sea all around me for...
COVER Curates, January 18th 2022
Launching on 18th January 2022, COVER Curates is a new way for leading handmade rug brands to present their latest collections, developments and designs to buyers worldwide online. The concept has been specifically developed in consultation with key...
We Design Beirut 2025: A language of optimism
The Supper Club, Studio Hass Idriss Here, every stitch carried memory and intent. Stepping into the softly lit halls of the former Abroyan sewing factory on the outskirts of Beirut, visitors were enveloped in the hum of artisan labour, the subtle scent of natural...
Rug Industry Favourites: Twenty Rugs from Twenty Years Part 8
Second Life collection rug, Elte Jamie Metrick of Elte chooses a Second Life collection rug by Elte I think my favourite, or the most lasting rugs for me, over the past twenty years were the overdyed rugs from Turkey. They originated with Bereket, but many other...
High Point Market 2025: resilience, refinement and a rebalancing in the rug industryÂ
Nourison No more gridlock Gone were the days of long queues for registration, sold-out hotels, overflowing buses and wait lines. While traffic was noticeably down, numerous manufacturers experienced success across locations and price points. Cyrus Nazmiyal of Rug...

















